Something I'm starting to find myself doing more of in my free time is photography. Recently I upgraded from my trusty Canon 60D to the newer model, the 80D. It's just something that I do for fun along with capturing the odd bit of video footage. Here's my...

You may have noticed a shift lately, one that has been subtly taking over all your devices and social networks. It's the rise of video content. Video content is exploding and it's easy to see when browsing your facebook feed at just how big a focus there...

Long time, no blog. As you can see there's been a little bit of an overhaul on here to get myself back into the swing of things again. It has been almost a  year since I last posted on here and for no good reason other than...

When marketing your business online, it's important for you to understand where your customers are coming from and which parts of your marketing campaigns are working. Essentially by finding the places where your money is being well spent and bringing in the most return, will allow you...

Content Marketing has become one of the major strategies in marketing a business online. It involves getting to know your audiences, their burning issues and then crafting content that helps to solve them. It's a highly targeted approach to educate and convince them to use your products or services. This is where...

Are you a business owner who has a website and creates content on a regular basis but just don't seem to be seeing the benefits of it at all? You could create content to your hearts content and will more than likely get some traffic from search engines, as long as it's well written and optimised for the search terms that your audience are looking for, but where should you promote your website in order to reach a wider audience?